- Client: Jamylla Alaythia
- Case: Brand identity, logo.
In 2018 Datfish studio developed a full visual identity and logo London based skin care company Jamylla Alaythia. The logo is based on the idea that true beauty can only be seen trough the eyes and felt by the heart. The symbol, eye of Horus in combination of J and A, makes a abstract form and pattern symbolising Jamylla Alaythias vision of ancient meeting luxury.
Copy work: Ancient meeting luxury. We believe true beauty can only be seen through the eyes and felt by the heart. In your hands you are holding one of Jamylla Alaythias skin butters and creams. Our products are based on natural ingredients inspired by ancient Egyptian beauty rituals and oils that we specifically derive from the island Jamaica. All our products are eco-friendly, vegan and handmade with a touch of love and care. This is the story of Jamylla Alaythia, the story of beautiful truth. Be beautiful to your skin and truthful to your soul.
Datfish studio craft meaningful connections with your customers across brand identity and packaging design. Feel the luxury of suitability.